Absorb this advice
This is REALLY top shelf content in this article and very well worth the read. It is some of the best information you will see on these subjects and you should absolutely sit down and very very carefully assess how any / all of these topics apply to you and your business. You can absolutely use this as a guidepost to set the long term strategy of your relationship with Amazon and how you will plan to diversify, grow and protect yourself.
Here is what my colleague and friend Cynthia Stine wrote:
http://egrowthpartners.com/gameplan/#
If you find yourself a guilty party or victim of any of the areas Cynthia mentions, feel free to reach out to me and I’ll see if I can help you design a plan to pivot and adjust. https://feedbackrepair.com/shop/amazon-ask-anything/